Magic Marmalade 12th Aug 2016
| | ReviewSalad....?
... Nope... me neither!
Not until I found what turns out to be their only two albums in the cheerity shop yesterday had I heard of them.
(And I was there man!.... in the shit! - Well, existing in the nineties as an eager teen-angster at least)
So how did these get past me I wondered?
...especially as they turn out to be brilliant, and are certainly my best discovery of the summer, and probably the year so far.
The reason, it seems, is actually apparent across the two albums, and between them, offer a perfect case study in the dark side of the "Britpop" era, and an object lesson in how a cultural phenomenon can kill a potentially very strong career by steering the band in question down the wrong path.
For this was released at a time before Britpop became "A Thing", and the rather constrictive definitions that developed began to take hold of popular music...
...This has a very "honest" sound, and production, and a kind of live in the studio feel, still with a bit of a grunge influence, and many other sounds and feels from the first half of the nineties well mixed in. It has as much in common with The Pixies and The Breeders as it does with a bit of P. J Harvey, Nirvana crunch at times, and even a bit of R.E.M for good measure.
It's a very, VERY good album, filled with strong, and memorable tunes.
...Which brings me to the other album of theirs I've uploaded: Ice Cream.
Released two years later in 1997, even the front cover tells you the band have been "co-opted" by the Britpop movement... they even have their own snazzy band logo on that, as any band that could be considered Britpop was promptly bought up, packaged and sold as such also had (Blur, Oasis etc.).
And basically, that's done for this band, and have become a casualty of Britpop, as the more shiny, plastic-y overproduced Echobelly / Sleeper pop-ising of their sound kills the very thing that makes the band great here.
They just didn't fit with it...
... and would have been better advised to stick with this sound.
(It's quite telling that it seems easier to find this album on Amazon and ebay than the other, later album... so maybe it just flat out tanked, and they joined the list of other Britpop victims whose names we now forget: Gene... Anyone?.... Anyone?.... Beuler? .... Beuler?)
But I'll be bold, and go as far as to say this album may very well be a lost nineties classic.
It's absolutely excellent!
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