78 RPM - [no artist listed] - We're Off To Reading - Huntley & Palmers - UK

78 RPM Record

Artist:	[no artist listed]
Label:	Huntley & Palmers
Country:	UK
Catalogue:	A7
Date:	1932
Format:	4"
Collection:	I Own It I Want It
Community:	1 Owns
Price Guide:	Valuation Page
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Track	Artist	Title	Composer	Rating
A	[no artist listed]	We're Off To Reading		Rate

Notes

Single-sided advertising record.

Images

Number: 3040173

THUMBNAIL
Uploaded By: Scratchy45
Description: Playing side

Number: 3040174

Uploaded By: Scratchy45
Description: Non-playing card side

Comments and Reviews


Scratchy45 29th Jul 2022		Though this is far from an academic source, mention of Radio Normandy by xiphophilos and his link also took me to this Wikipedia page for Leonard Plugge. . This may interest anyone like me whose knowledge of commercial offshore radio broadcasting aimed at the UK starts with Radio Luxembourg. There was more I found of interest in the page too quite unrelated to the world of 78s....



xiphophilos 28th Jul 2022		Seán Street, in his 2003 Bournemouth Ph.D. dissertation "Crossing the Ether: Public Service Radio and Commercial Competition in Britain with Special Reference to Pre-war Broadcasting", page 123, lists this jingle as broadcast on Radio Normandy in 1932. This French radio station started English-language programming in 1931, directly competing for British listeners with the BBC.



xiphophilos 27th Jul 2022		Here are the lyrics to the Huntley & Palmers commercial: "All aboard! – We're off to Reading, hooray, hooray, At Huntley and Palmers to spend the day We're longing to reach this wonderful town To taste their biscuits so crisp and brown. All hot from the oven before us displayed We see how these world famous biscuits are made And now for our breakfast, dinner and tea The biscuits we must have are H and P." Huntley & Palmers’ Reading factory stopped manufacturing in 1976 according to this timeline.



Scratchy45 27th Jul 2022		Thanks My Friend Jack. - perhaps I shouldn't have leant on Wikipedia. I do recall their factory buildings in the late 1970s and early 1980s when I was a student there. I think the only bit of Reading industry I experienced first-hand was Kee Klamps. I doubt they felt the need to advertise the same way.



My Friend Jack SUBS 27th Jul 2022		Huntley & Palmers stooped making biscuits in Reading at least 30 years earlier than 2006.



Scratchy45 26th Jul 2022		A rather strange little advertising record . Huntley and Palmers of Reading, England manufactured biscuits in the town until 2006. Youtube of another copy being played below: Though the youtube poster states 1920 as year of issue, I've yet to find any definitive source. The number A7 is present on the runout, which is the only identifying mark on the playable part of the card. I believe it may originally have come in an envelope.

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